Clarifying the mission
Before we invited anyone else to carry the torch, we wrote down what Flipdar is trying to do: help everyday hustlers turn better data into better flips, save time spent guessing, and keep the experience honest and simple.
That clarity made it easier to write job posts, craft blog headlines, and explain the product to people who’ve never flipped before.
Launching roles: intern + ambassador
We created two roles to tell the story and gather real feedback: a Social Media Intern to ship short, useful content, and a Flipdar Ambassador to share firsthand results, pull in early users, and pressure-test our messaging.
- Platforms: TikTok, Instagram, X, LinkedIn, and reseller communities
- Mission: explain Flipdar in plain language, share flipping tactics, and drive active use, not just clicks
Leveling up SEO and discoverability
We tightened page titles, meta descriptions, OG tags, and internal links, and made sure sitemaps stayed fresh. Performance work kept pages fast on mobile, because speed matters for both rankings and real users.
Publishing the build-in-public story is part of this push: it helps new flippers understand why Flipdar exists and whether it can help their workflow.